Public Health Messages Start with Clear Communications
Celebrating NIH Plain Language Awards 2011
July 27, 2011
Contact: Kim Callinan
Phone: (301) 984-4350
“We bring a long history of developing plain language products in both English and Spanish for our clients."
Rockville, MD—The recent National Institutes of Health (NIHKim ) Plain Language Awards honored the work of IQ Solutions for several of the company’s NIH clients. The event, “Celebrating Plain Language and Clear Communication,” recognized the use of plain language principles to send clear, audience-focused public health messages via print, video, and radio.
“We bring a long history of developing plain language products in both English and Spanish for our clients,” said Ileana Quintas, CEO and founder of IQ Solutions. “Clear, concise and actionable language is the key to our goal of health literacy for all.”
IQ Solutions received gold, silver, and bronze awards for excellence in public service announcements (PSAs), Web site design, video production, an e-newsletter, a print booklet in Spanish, and weekly radio and Web reports.
Awards for 2011 include the following:
National Institute of Diabetes and Digestive and Kidney Diseases (NIDDK)
Gold Award: “Healthy Moments.”
In this annual series of weekly radio and Web reports, Dr. Griffin Rodgers, NIDDK Director, provides health tips to the public on how to prevent and control diabetes and digestive and kidney diseases.
National Institute of Dental and Craniofacial Research (NIDCR) and National Cancer Institute (NCI)
Silver Award: Oral Cancer and African American Men Radio PSAs: “Tough Guy,” “Catching It Early,” and “African American Men.”
These three radio PSAs help spread the word to African American men about oral cancer and the importance of detecting the disease early.
Bronze Award: “Are You at Risk for Oral Cancer? What African American Men Need to Know” Video.
Part of a campaign designed to help African American men learn about oral cancer, this video shows the importance of detecting the disease early.
National Institute of Arthritis and Musculoskeletal and Skin Diseases (NIAMS)
Bronze Award: Multimedia Web page.
The NIAMS multimedia Web page provides a centralized place on the NIAMS Web site where users can access three types of popular media: videos, images, and audio publications.
Bronze Award: NIAMS and the American Recovery and Reinvestment Act (ARRA).
This video, available on the NIAMS multimedia Web page and the NIH YouTube channel, informs the public of the significant achievements made possible by ARRA.
Bronze Award: The NIH Osteoporosis and Related Bone Diseases National Resource Center (NRC) Web site.
This Web site provides patients, health professionals, and the public with an important link to resources and information on bone health and bone diseases.
Bronze Award: The NIH Osteoporosis and Related Bone Diseases National Resource Center (NRC) News Update—NIAMS.
This e-newsletter, a critical tool for NRC information dissemination efforts, provides NRC partners and other bone-related organizations with new information and resources on bone health and bone diseases.
Bronze Award: Salud para los huesos de por vida (Bone Health for Life)—NIAMS.
This illustrated bilingual booklet describes what osteoporosis is, who’s at risk of getting it, and ways to detect it.
As stated on the awards Web site, President Barack Obama signed the Plain Writing Act of 2010 (H.R. 946/Public Law 111-274) on October 13, 2010. The Act requires the Federal Government to write documents in simple, easy-to-understand language. For more on the law and on the Plain Language Awards, visit the Web site.
Contact Kim Callinan, Senior Vice President at IQ Solutions, Inc., for more information about award-winning services available to you. Email KCallinan@iqsolutions.com.