What We Do
Communications and Social Marketing
Change is not linear, and influence is ubiquitous. This is why, in an age complicated by barriers of language, access, and newly emerging technologies, IQ Solutions believes in a human-centered approach to effect social change.
At a Glance
- Strategic planning
- Market research
- Social marketing
- Multicultural communications
- Integrated campaigns
- Behavioral design
- Message development and testing
- Outreach and partnerships
- Public relations
- Media advocacy
- Health and science writing
- Public service advertising
- Implementation support
- Speech training
- Materials development
- Campaign evaluation
Our Approach
IQ Solutions uses innovative communications and marketing strategies to inform people and inspire change to improve lives. We believe that smart design, marketing, and communications are built on a foundation of research and driven by audience insight. At the end of the day, it’s not about programs and projects—but about the people they serve.
We craft evidence-based, culturally appropriate messages, materials, and marketing strategies, and we custom-tailor the appropriate mix of traditional and new communications approaches to reach populations where they live, learn, work, and play. Our diverse and multilingual team members help us overcome cultural as well as communications barriers. We don’t just translate—we “transcreate” so that our messages, products, and services connect with the intended communities to help bring about and inspire change.
Our Work
See examples of what we have already accomplished for our clients in communications and social marketing: